Many celebrities (Clark Gable and Carole Lombard among them) had second homes here, where elegant midcentury Modern designs soon stood side-by-side with dramatic Spanish Colonial-style structures. This desert getaway featured beautiful homes, stately churches, fashionable shops, lively nightclubs, enticing restaurants, and luxury resorts—all of which still grace this unique neighborhood. Revitalization projects brought back a sleek, seductive ambiance that now attracts a new generation of stars, business titans, and tourists.